Cold Outreach Sequence

Builds a 5-touch LinkedIn + email cold outreach sequence with personalization tiers

Tested · Works

Test report

Verdict
Tested · Works
Score
8.4/10
Tested
Jul 21, 2026
Environment
Claude Code 2.x (agent harness)
Upstream re-checked
Aug 10, 2026 · d530158

Cloned the repo (GitHub API was rate-limited), found SKILL.md at cold-outreach-sequence/, installed it into a throwaway HOME with cp -R, and confirmed valid name+description frontmatter; raw-fetched three paths (SKILL.md, SKILL-OC.md, positioning-basics/SKILL.md — all HTTP 200), and grep found no curl|sh, base64, credential reads, or injection text. Trigger phrasings tested — SHOULD fire: "Write me a LinkedIn connection request and follow-up sequence for a VP of Eng at a Series A fintech", "I've got 40 cold leads from a conference, help me build an outreach cadence that doesn't feel spammy", "Draft a 4-touch cold email sequence to book meetings with SaaS founders"; SHOULD NOT: "Write a nurture email sequence for people who already downloaded our whitepaper" (warm inbound, not cold prospecting), "Optimize my LinkedIn profile headline and about section" (profile copy, not outreach) — 5/5 correct. For output I wrote two artifacts for the same prospect brief (/tmp/coseq-eval/baseline.md and /tmp/coseq-eval/skill.md): my baseline connection request measured 454 characters, which LinkedIn's 300-char connect note would reject outright, and it pitched positioning plus the "20-30% lift" claim inside the connect note; the skill-followed one came in at 168 chars with no pitch. The baseline follow-up was literally "following up on my note below in case it got buried" with zero new information — the exact thing the skill body forbids — while the skill version added a new angle, and the skill run also produced a Day 21 break-up message, a Day 201 resurface date, a Tier 1 assignment, a pipeline table, and a self-critique that caught my first message ending in a meeting ask and rewrote it as a soft ownership question. Docs lose a point for README hype ("Your agent applies it → Every time. Perfectly.") and an install snippet that dumps README/CHANGELOG/scripts into ~/.claude/skills.

Scored on four weighted criteria — install, triggering, output vs. baseline, docs. How scoring works

  • Installs cleanly 5/5
  • Triggers reliably 5/5
  • Output vs. baseline 7/10
  • Docs & honesty 4/5

What Cold Outreach Sequence does

Generates a full cold outreach sequence for a named prospect: LinkedIn connection request (300-char cap enforced), first message, two follow-ups, and a break-up message on a Day 0/7/14/21 cadence, plus a personalization tier assignment, a pipeline tracking table, and a self-critique pass. Triggers when you ask for cold outreach, prospect messaging, a LinkedIn connection request, a cold email cadence, or a follow-up sequence for leads you have not spoken to yet. Has quick, standard, and deep modes for one message, one full sequence, or a multi-prospect campaign system.

How to install Cold Outreach Sequence

git clone --depth 1 https://github.com/BrianRWagner/ai-marketing-claude-code-skills.git /tmp/cold-outreach-sequence-src
mkdir -p ~/.claude/skills
cp -R /tmp/cold-outreach-sequence-src/cold-outreach-sequence ~/.claude/skills/cold-outreach-sequence
# No dependencies, no API keys, no scripts — SKILL.md is pure prose instructions.
# The body asks for web_search calls to gather prospect signals before drafting; if you have no
# web search tool, supply the research signals yourself in the prompt or it will drop to Tier 3.
# Optionally also copy positioning-basics/ from the same repo — the body reads its output if present.
# SKILL-OC.md in the same folder is a token-trimmed variant for OpenClaw; harmless to leave in place.

Skills live in ~/.claude/skills/ (global) or .claude/skills/ (per-project). Restart Claude Code after installing.

Commands — how to trigger Cold Outreach Sequence

  • /cold-outreach-sequence Builds a 5-touch LinkedIn + email cold outreach sequence with personalization tiers

It also activates on plain-language prompts like these:

  • Build a cold email sequence for these prospects
  • Write a LinkedIn connection request and follow-ups
  • Warm up this list of cold leads

Frequently asked questions

Is the Cold Outreach Sequence skill free?
Yes. The skill itself is free from BrianRWagner/ai-marketing-claude-code-skills. SkillProof publishes the install command and an independent test verdict at no cost.
Does Cold Outreach Sequence work with Claude Code?
We tested it with Claude Code 2.x (agent harness) on Jul 21, 2026. Verdict: Tested · Works. Cloned the repo (GitHub API was rate-limited), found SKILL.md at cold-outreach-sequence/, installed it into a throwaway HOME with cp -R, and confirmed valid name+description frontmatter; raw-fetched three paths (SKILL.md, SKILL-OC.md, positioning-basics/SKILL.md — all HTTP 200), and grep found no curl|sh, base64, credential reads, or injection text. Trigger phrasings tested — SHOULD fire: "Write me a LinkedIn connection request and follow-up sequence for a VP of Eng at a Series A fintech", "I've got 40 cold leads from a conference, help me build an outreach cadence that doesn't feel spammy", "Draft a 4-touch cold email sequence to book meetings with SaaS founders"; SHOULD NOT: "Write a nurture email sequence for people who already downloaded our whitepaper" (warm inbound, not cold prospecting), "Optimize my LinkedIn profile headline and about section" (profile copy, not outreach) — 5/5 correct. For output I wrote two artifacts for the same prospect brief (/tmp/coseq-eval/baseline.md and /tmp/coseq-eval/skill.md): my baseline connection request measured 454 characters, which LinkedIn's 300-char connect note would reject outright, and it pitched positioning plus the "20-30% lift" claim inside the connect note; the skill-followed one came in at 168 chars with no pitch. The baseline follow-up was literally "following up on my note below in case it got buried" with zero new information — the exact thing the skill body forbids — while the skill version added a new angle, and the skill run also produced a Day 21 break-up message, a Day 201 resurface date, a Tier 1 assignment, a pipeline table, and a self-critique that caught my first message ending in a meeting ask and rewrote it as a soft ownership question. Docs lose a point for README hype ("Your agent applies it → Every time. Perfectly.") and an install snippet that dumps README/CHANGELOG/scripts into ~/.claude/skills.
What is the Cold Outreach Sequence SkillProof Score?
8.4/10 — installs cleanly 5/5, triggers reliably 5/5, output vs. baseline 7/10, docs & honesty 4/5.
How do I install Cold Outreach Sequence?
Copy the install command from this page, run it in your terminal, and restart Claude Code. Skills live in ~/.claude/skills/ (global) or .claude/skills/ inside a project.
Can I use Cold Outreach Sequence with Cursor, Copilot, Gemini CLI, Codex or other AI tools?
The SKILL.md format is native to Claude (Claude Code, Desktop, claude.ai). The instructions inside adapt to other assistants: Cursor rules, GitHub Copilot instructions, Windsurf rules, Custom GPTs, AGENTS.md for OpenAI Codex, and GEMINI.md for Google Gemini CLI — our conversion guides cover each, and the free converter on the tools page does the wrapping for you.