Gtm Positioning

Fletch-framework playbook for B2B positioning, GTM type, and website copy blocks.

Tested · Works

Test report

Verdict
Tested · Works
Score
9.6/10
Tested
Jul 14, 2026
Environment
Claude Code 2.x (agent harness)
Upstream re-checked
Jul 18, 2026 · fc73320

Ran a real homepage-copy task through it: the skill version named a positioning strategy and awareness stage before writing a line, then produced a hero block with concrete numbers (30-to-10-minute standups, day-2 vs day-5 blocker catch) versus the baseline's generic 'AI-powered... leverage... unlock potential' copy — a genuinely different, sharper output, not just reformatting.

Scored on four weighted criteria — install, triggering, output vs. baseline, docs. How scoring works

  • Installs cleanly 5/5
  • Triggers reliably 5/5
  • Output vs. baseline 9/10
  • Docs & honesty 5/5

What Gtm Positioning does

Applies Anthony Pierri's Fletch framework to pick a positioning strategy (mature/emerging/new category), choose a GTM type (vertical, horizontal, platform...), map buyer personas by awareness stage, and output structured homepage/ad copy blocks. Triggers on requests to position a product, choose a GTM strategy, write homepage or persona copy, or plan content by awareness stage.

How to install Gtm Positioning

git clone https://github.com/ommakes/Skills
cd Skills
mkdir -p ~/.claude/skills
cp -r gtm-positioning ~/.claude/skills/gtm-positioning

Skills live in ~/.claude/skills/ (global) or .claude/skills/ (per-project). Restart Claude Code after installing.

Commands — how to trigger Gtm Positioning

  • /gtm-positioning Fletch-framework playbook for B2B positioning, GTM type, and website copy blocks.

It also activates on plain-language prompts like these:

  • Help me pick a positioning strategy for my new B2B SaaS product
  • Write homepage hero copy targeting engineering managers at mid-size firms
  • Should we go vertical or horizontal GTM for this dev tool?

Frequently asked questions

Is the Gtm Positioning skill free?
Yes. The skill itself is free from ommakes/Skills. SkillProof publishes the install command and an independent test verdict at no cost.
Does Gtm Positioning work with Claude Code?
We tested it with Claude Code 2.x (agent harness) on Jul 14, 2026. Verdict: Tested · Works. Ran a real homepage-copy task through it: the skill version named a positioning strategy and awareness stage before writing a line, then produced a hero block with concrete numbers (30-to-10-minute standups, day-2 vs day-5 blocker catch) versus the baseline's generic 'AI-powered... leverage... unlock potential' copy — a genuinely different, sharper output, not just reformatting.
What is the Gtm Positioning SkillProof Score?
9.6/10 — installs cleanly 5/5, triggers reliably 5/5, output vs. baseline 9/10, docs & honesty 5/5.
How do I install Gtm Positioning?
Copy the install command from this page, run it in your terminal, and restart Claude Code. Skills live in ~/.claude/skills/ (global) or .claude/skills/ inside a project.
Can I use Gtm Positioning with Cursor, Copilot, Gemini CLI, Codex or other AI tools?
The SKILL.md format is native to Claude (Claude Code, Desktop, claude.ai). The instructions inside adapt to other assistants: Cursor rules, GitHub Copilot instructions, Windsurf rules, Custom GPTs, AGENTS.md for OpenAI Codex, and GEMINI.md for Google Gemini CLI — our conversion guides cover each, and the free converter on the tools page does the wrapping for you.