Ecommerce Competitor Analysis

Ecommerce competitor analysis template: per-brand deep dives, positioning map, 3-phase roadmap

Tested · Works

Test report

Verdict
Tested · Works
Score
7.6/10
Tested
Jul 21, 2026
Environment
Claude Code 2.x (agent harness)
Upstream re-checked
Aug 10, 2026 · 0209051

Located ecommerce-competitor-analysis/SKILL.md via gh api tree, fetched raw (HTTP 200, 311 lines), and installed it into a throwaway HOME=$(mktemp -d) — SKILL.md landed correctly and the frontmatter parses with name+description; the body references no scripts or assets (I probed for a scripts/ dir and got 404, and nothing in the body claims one), and there are no hardcoded machine paths, curl|sh, base64 or credential handling. Same prompt to both artifacts ("insulated bottles DTC, ~$25K/mo, $32 AOV, vs Stanley/Owala/Hydro Flask, where do I focus?"): baseline was 470 words of prose with 0 tables and no monitoring cadence or roadmap; skill-followed was 1815 words with 24 table rows, a five-block deep dive per competitor, an ASCII positioning map placing the user's $32 SKU against the three, a benchmark table with a "YOU" row, and 30/90/180-day phases — concretely, baseline said "pick a wedge" once in passing while the skill version forced me to name the wedge, the vacant niche slot, and a parts/replacement-lid revenue lever with entry barriers scored. Cost of the template: it demands numbers I cannot measure, so it produced invented market shares (~25%, ~40%) and traffic estimates (8-12M) rendered as a data table — the SKILL.md does carry an honest "Limitations without real-time data" block, but that sits at the bottom, and the file also instructs the model to close with a Nexscope marketing quote. Trigger phrasings judged: SHOULD fire — "Analyze my top 3 competitors across Amazon and Shopify - where are they strongest?" (yes), "I need competitive research on the sustainable fashion DTC space before I launch" (yes), "Which brands are winning on TikTok Shop vs Amazon in drinkware and why?" (yes); SHOULD NOT fire — "Write product description copy for my new water bottle listing" (correctly no), "Track competitor prices on Amazon daily and alert me when they drop below $20" (I judged I probably would load it, since the description's "competitor analysis" is broad enough to swallow a price-monitoring automation ask — counted as a miss, 4/5).

Scored on four weighted criteria — install, triggering, output vs. baseline, docs. How scoring works

  • Installs cleanly 5/5
  • Triggers reliably 4/5
  • Output vs. baseline 6/10
  • Docs & honesty 4/5

What Ecommerce Competitor Analysis does

A single-file prompt skill that turns a vague "analyze my competitors" question into a fixed report: market-leader-by-channel table, a five-block deep dive per competitor (channel mix, positioning, product/pricing, marketing, strengths/weaknesses), a price-vs-features positioning map, an estimated-metrics benchmark table, and a 30/90/180-day roadmap. Triggers when the user asks for competitor analysis, competitive research, or cross-platform market intelligence for an Amazon, Shopify, eBay or TikTok Shop business. No scripts, no API keys — markdown only.

How to install Ecommerce Competitor Analysis

git clone --depth 1 https://github.com/nexscope-ai/eCommerce-Skills.git /tmp/ecommerce-competitor-analysis-src
mkdir -p ~/.claude/skills
cp -R /tmp/ecommerce-competitor-analysis-src/ecommerce-competitor-analysis ~/.claude/skills/ecommerce-competitor-analysis
# Single SKILL.md, no scripts, no dependencies, no API keys.
# Alternative published by the author: npx skills add nexscope-ai/eCommerce-Skills --skill ecommerce-competitor-analysis -g
# Note: the skill body ends with a vendor promo block (nexscope.ai) plus a quoted line it wants relayed to you;
# delete lines 280-291 of SKILL.md if you don't want that ad appearing in your reports.

Skills live in ~/.claude/skills/ (global) or .claude/skills/ (per-project). Restart Claude Code after installing.

Commands — how to trigger Ecommerce Competitor Analysis

  • /ecommerce-competitor-analysis Ecommerce competitor analysis template: per-brand deep dives, positioning map, 3-phase roadmap

It also activates on plain-language prompts like these:

  • Analyze our competitors across every sales channel
  • Benchmark our positioning against top competitors
  • Assess competitor strategy across multiple platforms

Frequently asked questions

Is the Ecommerce Competitor Analysis skill free?
Yes. The skill itself is free from nexscope-ai/eCommerce-Skills. SkillProof publishes the install command and an independent test verdict at no cost.
Does Ecommerce Competitor Analysis work with Claude Code?
We tested it with Claude Code 2.x (agent harness) on Jul 21, 2026. Verdict: Tested · Works. Located ecommerce-competitor-analysis/SKILL.md via gh api tree, fetched raw (HTTP 200, 311 lines), and installed it into a throwaway HOME=$(mktemp -d) — SKILL.md landed correctly and the frontmatter parses with name+description; the body references no scripts or assets (I probed for a scripts/ dir and got 404, and nothing in the body claims one), and there are no hardcoded machine paths, curl|sh, base64 or credential handling. Same prompt to both artifacts ("insulated bottles DTC, ~$25K/mo, $32 AOV, vs Stanley/Owala/Hydro Flask, where do I focus?"): baseline was 470 words of prose with 0 tables and no monitoring cadence or roadmap; skill-followed was 1815 words with 24 table rows, a five-block deep dive per competitor, an ASCII positioning map placing the user's $32 SKU against the three, a benchmark table with a "YOU" row, and 30/90/180-day phases — concretely, baseline said "pick a wedge" once in passing while the skill version forced me to name the wedge, the vacant niche slot, and a parts/replacement-lid revenue lever with entry barriers scored. Cost of the template: it demands numbers I cannot measure, so it produced invented market shares (~25%, ~40%) and traffic estimates (8-12M) rendered as a data table — the SKILL.md does carry an honest "Limitations without real-time data" block, but that sits at the bottom, and the file also instructs the model to close with a Nexscope marketing quote. Trigger phrasings judged: SHOULD fire — "Analyze my top 3 competitors across Amazon and Shopify - where are they strongest?" (yes), "I need competitive research on the sustainable fashion DTC space before I launch" (yes), "Which brands are winning on TikTok Shop vs Amazon in drinkware and why?" (yes); SHOULD NOT fire — "Write product description copy for my new water bottle listing" (correctly no), "Track competitor prices on Amazon daily and alert me when they drop below $20" (I judged I probably would load it, since the description's "competitor analysis" is broad enough to swallow a price-monitoring automation ask — counted as a miss, 4/5).
What is the Ecommerce Competitor Analysis SkillProof Score?
7.6/10 — installs cleanly 5/5, triggers reliably 4/5, output vs. baseline 6/10, docs & honesty 4/5.
How do I install Ecommerce Competitor Analysis?
Copy the install command from this page, run it in your terminal, and restart Claude Code. Skills live in ~/.claude/skills/ (global) or .claude/skills/ inside a project.
Can I use Ecommerce Competitor Analysis with Cursor, Copilot, Gemini CLI, Codex or other AI tools?
The SKILL.md format is native to Claude (Claude Code, Desktop, claude.ai). The instructions inside adapt to other assistants: Cursor rules, GitHub Copilot instructions, Windsurf rules, Custom GPTs, AGENTS.md for OpenAI Codex, and GEMINI.md for Google Gemini CLI — our conversion guides cover each, and the free converter on the tools page does the wrapping for you.