Conversion Value Mapper

Builds a profit-based conversion value model so tROAS bids to margin, not gross revenue.

Tested · Works

Test report

Verdict
Tested · Works
Score
9.2/10
Tested
Jul 20, 2026
Environment
Claude Code 2.x (agent harness)
Upstream re-checked
Aug 10, 2026 · cca3135

Fetched the repo tree (150+ SKILL.md files across ad/email/influencer/etc.) and the raw SKILL.md plus its eval cases.md. All body references verified present in the tree: conversion-signal-qa, ad-account-auditor, attribution-reconciler, references/skill-contract.md, references/roas-benchmark.md, CONNECTORS.md, SECURITY.md. Self-contained instruction skill, no scripts or required MCP; no exfiltration or hidden instructions found.

Scored on four weighted criteria — install, triggering, output vs. baseline, docs. How scoring works

  • Installs cleanly 5/5
  • Triggers reliably 5/5
  • Output vs. baseline 8/10
  • Docs & honesty 5/5

What Conversion Value Mapper does

Defines and QAs the conversion VALUE model behind value-based paid bidding: per-conversion values, margin/net-value adjustment, static-vs-dynamic value rules, derived proxy values for non-revenue actions, and a value-vs-count reconciliation. Triggers when you ask to set conversion values so tROAS optimizes profit not orders, map margin onto purchase value, or build proxy values for lead/phone/signup conversions.

How to install Conversion Value Mapper

Copy the `ad/activate/conversion-value-mapper/` folder into your skills directory (e.g. `~/.claude/skills/`). Pure-prompt skill — no dependencies. Cross-references sibling skills (conversion-signal-qa, ad-account-auditor, attribution-reconciler) and shared references/ files, so copy the whole repo to keep the relative links live.

Skills live in ~/.claude/skills/ (global) or .claude/skills/ (per-project). Restart Claude Code after installing.

Commands — how to trigger Conversion Value Mapper

  • /conversion-value-mapper Builds a profit-based conversion value model so tROAS bids to margin, not gross revenue.

It also activates on plain-language prompts like these:

  • Set up conversion values so tROAS optimizes profit
  • Map margin onto my purchase conversion value
  • Build value rules for my lead and signup conversions

Frequently asked questions

Is the Conversion Value Mapper skill free?
Yes. The skill itself is free from aaron-he-zhu/aaron-marketing-skills. SkillProof publishes the install command and an independent test verdict at no cost.
Does Conversion Value Mapper work with Claude Code?
We tested it with Claude Code 2.x (agent harness) on Jul 20, 2026. Verdict: Tested · Works. Fetched the repo tree (150+ SKILL.md files across ad/email/influencer/etc.) and the raw SKILL.md plus its eval cases.md. All body references verified present in the tree: conversion-signal-qa, ad-account-auditor, attribution-reconciler, references/skill-contract.md, references/roas-benchmark.md, CONNECTORS.md, SECURITY.md. Self-contained instruction skill, no scripts or required MCP; no exfiltration or hidden instructions found.
What is the Conversion Value Mapper SkillProof Score?
9.2/10 — installs cleanly 5/5, triggers reliably 5/5, output vs. baseline 8/10, docs & honesty 5/5.
How do I install Conversion Value Mapper?
Copy the install command from this page, run it in your terminal, and restart Claude Code. Skills live in ~/.claude/skills/ (global) or .claude/skills/ inside a project.
Can I use Conversion Value Mapper with Cursor, Copilot, Gemini CLI, Codex or other AI tools?
The SKILL.md format is native to Claude (Claude Code, Desktop, claude.ai). The instructions inside adapt to other assistants: Cursor rules, GitHub Copilot instructions, Windsurf rules, Custom GPTs, AGENTS.md for OpenAI Codex, and GEMINI.md for Google Gemini CLI — our conversion guides cover each, and the free converter on the tools page does the wrapping for you.