Amazon Advertising Strategy
Structured Amazon PPC plan across SP/SB/SD with budget splits and ACoS targets
Test report
- Verdict
- Tested · Works
- Score
- Tested
- Jul 21, 2026
- Environment
- Claude Code 2.x (agent harness)
- Upstream re-checked
- Aug 10, 2026 · 9b322bb
Fetched SKILL.md via the GitHub API; it is a single self-contained 456-line markdown file with valid name+description frontmatter, no referenced scripts/files, and no security smells (only nexscope.ai promo links). Ran the same task ("kitchen gadgets, $5K/mo, cut ACoS from 35% to 25%") twice: aas_baseline.md (23 lines, generic 70/20/10 split + a flat 5-step tactic list) vs aas_skill.md (73 lines) following the skill's Output Format. Concrete diff: the skill version breaks the $3,250 SP budget into four named sub-campaigns each with its own dollar figure, bid range, and target-ACoS band (e.g. Exact-Brand Defense 20%/$650/bid $2-5/15-20%), adds a per-ad-type KPI benchmark table and a bid-adjustment decision rule keyed to the 25% target, and stages optimization into 0-30d/1-3mo/3-6mo horizons with quantified thresholds (add 50-100 negatives, pause >60% ACoS with <10 clicks) — none of which the baseline had. Numbers are canned templates, not derived from real account data, so it is a stronger starting framework rather than a data-driven plan.
Scored on four weighted criteria — install, triggering, output vs. baseline, docs. How scoring works
- Installs cleanly 5/5
- Triggers reliably 5/5
- Output vs. baseline 7/10
- Docs & honesty 4/5
What Amazon Advertising Strategy does
A prompt-only skill that generates a structured Amazon PPC strategy across Sponsored Products, Sponsored Brands, and Sponsored Display, with per-campaign budget allocation, bid ranges, target-ACoS bands, KPI benchmarks, and a phased rollout. Triggers when the user asks about Amazon PPC, advertising strategy, campaign optimization, ACoS reduction, or ad-budget allocation.
How to install Amazon Advertising Strategy
git clone --depth 1 https://github.com/nexscope-ai/Amazon-Skills.git /tmp/amazon-advertising-strategy-src
mkdir -p ~/.claude/skills
cp -R /tmp/amazon-advertising-strategy-src/amazon-advertising-strategy ~/.claude/skills/amazon-advertising-strategy
# SKILL.md lives in the amazon-advertising-strategy/ subdir of a 53-skill monorepo.
# Pure markdown: no scripts, no API keys, no external deps.
# Repo also offers: npx skills add nexscope-ai/Amazon-Skills --skill amazon-advertising-strategy -g
Skills live in ~/.claude/skills/ (global) or .claude/skills/
(per-project). Restart Claude Code after installing.
Commands — how to trigger Amazon Advertising Strategy
-
/amazon-advertising-strategyStructured Amazon PPC plan across SP/SB/SD with budget splits and ACoS targets
It also activates on plain-language prompts like these:
-
Plan a Sponsored Products campaign for this launch -
Optimize our ACoS across Amazon ad campaigns -
Allocate budget across our Amazon PPC campaigns
Frequently asked questions
- Is the Amazon Advertising Strategy skill free?
- Yes. The skill itself is free from nexscope-ai/Amazon-Skills. SkillProof publishes the install command and an independent test verdict at no cost.
- Does Amazon Advertising Strategy work with Claude Code?
- We tested it with Claude Code 2.x (agent harness) on Jul 21, 2026. Verdict: Tested · Works. Fetched SKILL.md via the GitHub API; it is a single self-contained 456-line markdown file with valid name+description frontmatter, no referenced scripts/files, and no security smells (only nexscope.ai promo links). Ran the same task ("kitchen gadgets, $5K/mo, cut ACoS from 35% to 25%") twice: aas_baseline.md (23 lines, generic 70/20/10 split + a flat 5-step tactic list) vs aas_skill.md (73 lines) following the skill's Output Format. Concrete diff: the skill version breaks the $3,250 SP budget into four named sub-campaigns each with its own dollar figure, bid range, and target-ACoS band (e.g. Exact-Brand Defense 20%/$650/bid $2-5/15-20%), adds a per-ad-type KPI benchmark table and a bid-adjustment decision rule keyed to the 25% target, and stages optimization into 0-30d/1-3mo/3-6mo horizons with quantified thresholds (add 50-100 negatives, pause >60% ACoS with <10 clicks) — none of which the baseline had. Numbers are canned templates, not derived from real account data, so it is a stronger starting framework rather than a data-driven plan.
- What is the Amazon Advertising Strategy SkillProof Score?
- 8.4/10 — installs cleanly 5/5, triggers reliably 5/5, output vs. baseline 7/10, docs & honesty 4/5.
- How do I install Amazon Advertising Strategy?
- Copy the install command from this page, run it in your terminal, and restart Claude Code. Skills live in ~/.claude/skills/ (global) or .claude/skills/ inside a project.
- Can I use Amazon Advertising Strategy with Cursor, Copilot, Gemini CLI, Codex or other AI tools?
- The SKILL.md format is native to Claude (Claude Code, Desktop, claude.ai). The instructions inside adapt to other assistants: Cursor rules, GitHub Copilot instructions, Windsurf rules, Custom GPTs, AGENTS.md for OpenAI Codex, and GEMINI.md for Google Gemini CLI — our conversion guides cover each, and the free converter on the tools page does the wrapping for you.