Screened · automated checks passed
brand-research
What the author says it does
Kickoff research for a brand you haven't worked on before — web research, existing-ad analysis from the Meta Ad Library, editorial-grammar profiling, sourced + AI-generated brand assets, hook/CTA libraries, and an ad concept brief. Produces one reusable brand-context pack (brand-summary, visual-identity, competitors, audience, existing-ads, brand-grammar, an asset manifest, and a concept brief) in a single pass. Use when starting on a brand the workspace hasn't touched.
Quoted from the skill's own SKILL.md trigger description — this is what tells
Claude when to activate it. Not yet verified by us.
Automated screening
100/100 validator score
Scored by the same rules as our free SKILL.md validator: trigger description quality, body substance, structure. Automated — a human bench test is the next step in the pipeline.
Install (unverified — review first)
git clone https://github.com/gooseworks-ai/goose-skills # skill lives at: skills/ads/composites/brand-research/SKILL.md
SkillProof status
This skill is in our test queue. We install every skill in a clean environment, run a trigger battery and score output against a baseline before it earns a catalog page — the full protocol is public. Until then, treat it like any unreviewed dependency: read the SKILL.md and any scripts before installing.
Already tested in Marketing & Growth
- Copywriting Conversion copywriting for marketing pages -- headline/CTA formulas, an explicit weak-vs-strong CTA blacklist, and structured output with rationale.
- A/B Testing Designs statistically valid experiments and runs a full ICE-scored experimentation program.
- Content Strategy Plans topic clusters, content pillars and a weighted-priority editorial calendar grounded in buyer stage.
- Substack Ghostwriting & Content Optimization Substack-specific ghostwriting and growth workflow: voice guide, algorithm, monetization.