Screened · automated checks passed
brand-discovery
What the author says it does
Run upstream brand discovery covering audience research, competitive landscape, category dynamics, problem space, and positioning territory exploration. Use this skill at the very start of a brand or website project when the user needs to understand who they're for, who they compete with, what the audience actually needs, and where the brand could plausibly stand. Triggers on brand discovery, audience research, market research, competitive scan, category research, customer research, who is this for, who are we, positioning research, intake, kickoff. Also triggers when a creative brief is requested but the upstream inputs (audience, competitors, problem space) are not yet clear.
Quoted from the skill's own SKILL.md trigger description — this is what tells
Claude when to activate it. Not yet verified by us.
Automated screening
100/100 validator score
Scored by the same rules as our free SKILL.md validator: trigger description quality, body substance, structure. Automated — a human bench test is the next step in the pipeline.
Install (unverified — review first)
git clone https://github.com/rampstackco/claude-skills # skill lives at: dist/pi/.agents/skills/brand-discovery/SKILL.md
SkillProof status
This skill is in our test queue. We install every skill in a clean environment, run a trigger battery and score output against a baseline before it earns a catalog page — the full protocol is public. Until then, treat it like any unreviewed dependency: read the SKILL.md and any scripts before installing.
Already tested in Marketing & Growth
- Copywriting Conversion copywriting for marketing pages -- headline/CTA formulas, an explicit weak-vs-strong CTA blacklist, and structured output with rationale.
- A/B Testing Designs statistically valid experiments and runs a full ICE-scored experimentation program.
- Content Strategy Plans topic clusters, content pillars and a weighted-priority editorial calendar grounded in buyer stage.
- Substack Ghostwriting & Content Optimization Substack-specific ghostwriting and growth workflow: voice guide, algorithm, monetization.