Case Study Builder
Turns raw client-win details into three reusable case-study formats with metric enforcement
Test report
- Verdict
- Tested · Works
- Score
- Tested
- Jul 21, 2026
- Environment
- Claude Code 2.x (agent harness)
- Upstream re-checked
- Aug 10, 2026 · 577deba
Fetched SKILL.md via raw GitHub; frontmatter has name+description, single self-contained file, no scripts/hardcoded paths, no security smells (only an optional cross-reference to testimonial-collector, which exists in the repo tree). Ran one representative task (a 12-person law firm intake-automation win) twice: a baseline case study ignoring the body, and a skill-followed run in standard mode. Baseline was one flat narrative opening "We built..." ending on vague "freed up significant staff time"; skill output produced three distinct deployable formats plus a Tier-1 result classification, self-critique pass, and distribution plan, and flipped framing to client-as-hero. Both artifacts saved to scratchpad (csb_baseline.md, csb_skill.md).
Scored on four weighted criteria — install, triggering, output vs. baseline, docs. How scoring works
- Installs cleanly 5/5
- Triggers reliably 5/5
- Output vs. baseline 8/10
- Docs & honesty 5/5
What Case Study Builder does
Converts raw project-win details into three formatted proof assets: a two-line proposal blurb, a 150-250 word story version, and a full markdown case study. Enforces at least one concrete outcome number before drafting and classifies result strength into a 4-tier language system. Triggers when someone wants to document results, build sales credibility, or create reusable social proof.
How to install Case Study Builder
git clone --depth 1 https://github.com/BrianRWagner/ai-marketing-claude-code-skills.git /tmp/case-study-builder-src
mkdir -p ~/.claude/skills
cp -R /tmp/case-study-builder-src/case-study-builder ~/.claude/skills/case-study-builder
# Self-contained single SKILL.md, no scripts or external deps.
# Body cross-references a `testimonial-collector` skill (also in this repo) as an optional next step; not required to run.
Skills live in ~/.claude/skills/ (global) or .claude/skills/
(per-project). Restart Claude Code after installing.
Commands — how to trigger Case Study Builder
-
/case-study-builderTurns raw client-win details into three reusable case-study formats with metric enforcement
It also activates on plain-language prompts like these:
-
Turn this client result into a case study -
Build a proof asset from our recent project -
Draft a case study for our sales deck
Frequently asked questions
- Is the Case Study Builder skill free?
- Yes. The skill itself is free from BrianRWagner/ai-marketing-claude-code-skills. SkillProof publishes the install command and an independent test verdict at no cost.
- Does Case Study Builder work with Claude Code?
- We tested it with Claude Code 2.x (agent harness) on Jul 21, 2026. Verdict: Tested · Works. Fetched SKILL.md via raw GitHub; frontmatter has name+description, single self-contained file, no scripts/hardcoded paths, no security smells (only an optional cross-reference to testimonial-collector, which exists in the repo tree). Ran one representative task (a 12-person law firm intake-automation win) twice: a baseline case study ignoring the body, and a skill-followed run in standard mode. Baseline was one flat narrative opening "We built..." ending on vague "freed up significant staff time"; skill output produced three distinct deployable formats plus a Tier-1 result classification, self-critique pass, and distribution plan, and flipped framing to client-as-hero. Both artifacts saved to scratchpad (csb_baseline.md, csb_skill.md).
- What is the Case Study Builder SkillProof Score?
- 9.2/10 — installs cleanly 5/5, triggers reliably 5/5, output vs. baseline 8/10, docs & honesty 5/5.
- How do I install Case Study Builder?
- Copy the install command from this page, run it in your terminal, and restart Claude Code. Skills live in ~/.claude/skills/ (global) or .claude/skills/ inside a project.
- Can I use Case Study Builder with Cursor, Copilot, Gemini CLI, Codex or other AI tools?
- The SKILL.md format is native to Claude (Claude Code, Desktop, claude.ai). The instructions inside adapt to other assistants: Cursor rules, GitHub Copilot instructions, Windsurf rules, Custom GPTs, AGENTS.md for OpenAI Codex, and GEMINI.md for Google Gemini CLI — our conversion guides cover each, and the free converter on the tools page does the wrapping for you.