Blue Ocean Strategy
Turns "how do we stand out" into a scored ERRC + strategy-canvas diagnostic with concrete moves.
Test report
- Verdict
- Tested · Works
- Score
- Tested
- Jul 20, 2026
- Environment
- Claude Code 2.x (agent harness)
- Upstream re-checked
- Aug 10, 2026 · 2486dc9
Fetched SKILL.md (v1.4.1) and confirmed all 8 body-referenced files (errc-grid, implementation, non-customers, sequence, six-paths, strategy-canvas, value-innovation, blue-ocean-examples) exist in the tree and return HTTP 200. Frontmatter parses with name+description; no hardcoded paths; grep found no exfiltration/base64/secrets — only two disclosed Amazon affiliate links (tag=wondelai00-20) in Further Reading. Trigger phrasings tested (should-fire: "the market is too crowded, how do we stand out?"; "build me a strategy canvas and ERRC grid for my product"; "we're stuck in a price war, how do we escape it?" — should-NOT: "should I raise prices 10% next quarter?"; "fix the bug in my checkout flow") — all 5 judged correctly.
Scored on four weighted criteria — install, triggering, output vs. baseline, docs. How scoring works
- Installs cleanly 5/5
- Triggers reliably 5/5
- Output vs. baseline 8/10
- Docs & honesty 5/5
What Blue Ocean Strategy does
A pure-prompt strategy skill that applies Blue Ocean Strategy (value innovation, ERRC grid, strategy canvas, Six Paths, three tiers of non-customers, utility-price-cost sequence) to a market/positioning question. Triggers on phrases like "blue ocean", "the market is too crowded", "how do we stand out", "escape the price war", or ERRC/strategy-canvas mentions. Produces a structured, scored diagnostic instead of generic differentiation advice.
How to install Blue Ocean Strategy
Copy the `blue-ocean-strategy/` directory (SKILL.md + references/) into your `.claude/skills/` folder. No dependencies, no external CLI/MCP — the runtime is the model itself.
Skills live in ~/.claude/skills/ (global) or .claude/skills/
(per-project). Restart Claude Code after installing.
Commands — how to trigger Blue Ocean Strategy
-
/blue-ocean-strategyTurns "how do we stand out" into a scored ERRC + strategy-canvas diagnostic with concrete moves.
It also activates on plain-language prompts like these:
-
Help us escape this price war with competitors -
Build a strategy canvas for our market -
Find underserved non-customers for our product
Frequently asked questions
- Is the Blue Ocean Strategy skill free?
- Yes. The skill itself is free from wondelai/skills. SkillProof publishes the install command and an independent test verdict at no cost.
- Does Blue Ocean Strategy work with Claude Code?
- We tested it with Claude Code 2.x (agent harness) on Jul 20, 2026. Verdict: Tested · Works. Fetched SKILL.md (v1.4.1) and confirmed all 8 body-referenced files (errc-grid, implementation, non-customers, sequence, six-paths, strategy-canvas, value-innovation, blue-ocean-examples) exist in the tree and return HTTP 200. Frontmatter parses with name+description; no hardcoded paths; grep found no exfiltration/base64/secrets — only two disclosed Amazon affiliate links (tag=wondelai00-20) in Further Reading. Trigger phrasings tested (should-fire: "the market is too crowded, how do we stand out?"; "build me a strategy canvas and ERRC grid for my product"; "we're stuck in a price war, how do we escape it?" — should-NOT: "should I raise prices 10% next quarter?"; "fix the bug in my checkout flow") — all 5 judged correctly.
- What is the Blue Ocean Strategy SkillProof Score?
- 9.2/10 — installs cleanly 5/5, triggers reliably 5/5, output vs. baseline 8/10, docs & honesty 5/5.
- How do I install Blue Ocean Strategy?
- Copy the install command from this page, run it in your terminal, and restart Claude Code. Skills live in ~/.claude/skills/ (global) or .claude/skills/ inside a project.
- Can I use Blue Ocean Strategy with Cursor, Copilot, Gemini CLI, Codex or other AI tools?
- The SKILL.md format is native to Claude (Claude Code, Desktop, claude.ai). The instructions inside adapt to other assistants: Cursor rules, GitHub Copilot instructions, Windsurf rules, Custom GPTs, AGENTS.md for OpenAI Codex, and GEMINI.md for Google Gemini CLI — our conversion guides cover each, and the free converter on the tools page does the wrapping for you.